Ones and Fives
My social media reviews are either ones or fives. Nothing in between.
Ones and fives….
My social media reviews are either ones or fives. Nothing in between.
I feel as though this is truly reflective of being a custom fabricator in today’s world and could use further explanation: People love my stuff but some may experience frustration with the process.
My focus has ALWAYS been on performance and to be brutally honest, I’m good at that. I spend the majority of my time creating systems that rock. I build cool shit that works. Simple. That’s where the “fives” come from.
Where I struggle is on the administrative side. I am a one man show and there are not enough hours in the day to be the inventor and fabricator as well as the admin and PR person. The amount of time alone spent answering all of the telephone, email, text, Facebook, Instagram, YouTube, Messenger and Google messages is daunting. I would much rather work on the projects or be in the dyno room fleshing out new ideas to improve my products, than answer daily update requests. This is the genesis of customer frustration.
I can err on estimations of project completion timelines. This is a big one…. I truly want my customers to receive their orders as soon as possible, as I know what it’s like to be on the other side waiting for the fun stuff. But, sometimes things get in the way; like trouble with parts vendors (the way of the new world — it seems), equipment failures, my predilection for continually updating and improving my products or simple miscalculations of the required build time. This is where the “ones” come from…
These are not excuses, but rather explanations. Things are getting better, just not as fast as I would like… I know I need to improve.
I am trying to correct my faults to make the custom fabrication experience with me more enjoyable. I am. But if your still asking if I would rather build cool shit that works or simply pump out generic stuff faster and answer messages 24/7 , you should move along and buy your parts off someone else’s shelf. We do not have the same goals.
Neil
